Design--Consumer Relations

Design is a very flexible thing. There are certainly many ways to do the same thing but what I find is that if the product sucks, people will figure it out and if the information sucks, people won't ever know there is a good product thus the two are very important. What I also recognize is that sometimes I won't buy a product just because I have had too much time to think about it and sometimes I do buy when the price is so darn cheap you can't say no even though I don't need it or like it that much. The variables are endless and can even be based on how I am feeling on any given particular day. One of my instructors once said that "we don't know what we want until someone shows it to us." This concept really stood out to me. If you are trying to design something innovative, it is usually something that breaks away from what we already know. Doing this sets innovation apart from creativity. This is difficult today being that there are many many more practicing designers and plenty of visual media to consume. Design has certainly become a commodity itself to designers. They are always trying to come up with the next big thing and companies who want authenticity and can pay the price are buying in.